Outdoor advertising, also known as out-of-home advertising, is advertising that reaches consumers when they are outside their homes.
The most commonly known type of outdoor advertising is the billboard. Common forms of outdoor advertising today fall into three categories:
1. Billboard Advertising
Most people are familiar with billboard advertising, regardless of where they live or travel. Billboards are placed next to high-traffic highways as well as along less-traveled roads in non-urban areas. Drivers see them almost anywhere because they are an efficient and cost-effective means of communicating information that is geographically important – the location of the closest chain fast food restaurant on the route, the nearest motel, or campgrounds at the next exit.
2. Street Furniture
A bit of a misnomer, “street furniture” applies not just to bus or park benches but also to bus shelters, newsracks, and telephone kiosks, among others.
Ads on the sides of busses are the most common form of transit outdoor advertising, but outdoor advertising is common in subway stations and within subway cars, in taxis, along airport walkways, and wrapped around vehicles – one of the newer trends.
Designing – As a fast-growing branding and graphic design agency.
Printing – we proffer high-end printing services using the best quality multi-color offset printing.
Laser Marking – Being a company with experience in laser marking solutions, we “Clear Graphics” works very closely with our customers to achieve a quality and level of satisfaction and deliver their requirements up to their desired mark.
Development of promotional material for branding-Promotional materials are a part of the larger marketing strategy of a business.
Execution & Installation – developing a go-to-market strategy and planning for launch. And it’s about monitoring and measuring your brand over time. Installation is the transformation of outdoor public spaces with standalone, experiential marketing structures.